Film Plot: When a gigantic great white shark begins to menace the small island community of Amity, a police chief, a marine scientist and grizzled fisherman set out to stop it.

Categories: Bold ColorsClassicsFilm

Keywords: 1970s1980sbikinibloodblueoceanredsharkwater

Grade: C7-C8 Fine to Very Fine. Rolled, single-sided. Unused, very minimal handling/surface wear, one small tear <1 cm in the middle left edge, small print defect on lower right edge that slightly extends into the artwork, paper has tanned slightly.

Framing: List prices are for posters only. Please inquire to discuss framing options.

Price: $250

This was the movie that set the mold for the modern summer blockbuster. While during this time frame it was common for other countries to use their own art for film posters, Roger Kastel’s iconic shark design was so impactful that it was used near universally (only a few exceptions in Eastern European). In fact, the original shark image was first designed for the paperback edition of Peter Benchley’s novel while Kastel was employed with Bantam Books — Universal was so taken with the design that it was used unchanged.

Turkey was one of the countries that broke the mold with regards to advertising art… While the scene depicted on this poster did not appear in the film, you can’t deny the impact of a bikini clad beach-goer getting eaten by ‘Bruce’ the shark! The shark illustration was a reworking of the iconic Roger Kastel underwater design, but this particular poster artwork is unique overall — not appearing in any other country.

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